Google Psych!
Jason at 37 Signals has a really interesting thought. Maybe all these little releases from Google that aren’t really anything earth-shattering are the equivalent of a chatter in the network:
What if Google was so brilliantly twisted that they’re using Writely and Spreadsheet and Calendar and massive numbers of new hires as flares to distract Microsoft (and others)? Shoot up a flare (Spreadsheet) and scare Microsoft into paying even more attention to new attacks from new directions. The flares serve one purpose: to redirect competitors’ energy away from focusing on search/ads, which are Google’s core competency (and primary revenue source). Hey look over here!!! Is Google the best slight of hand magician around? Is the “Google Office” just a head fake?
I think that makes alot of sense, and validates my thoughts that Spreadsheet won’t replace Excel, but it will be enough to just distract from the task at hand. Almost like a magician’s slight of hand trick.
Tags: Excel, Google, Search, spreadsheetRelated Stories
POSTED IN: Corporate News, Internet Explorer, MSN, Office, Speculation
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